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BEGIN:VEVENT
DTSTART:20200805T150000Z
DTEND:20200805T170000Z
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SUMMARY:2020 Marking 101 Workshop hosted by the Pocono Mountains Visitors Bureau
DESCRIPTION:Stay Connected with Marketing Tips\n\n\n\nBrian Bossuyt\, EVP/CMO\, from the Pocono Mountains Visitors Bureau is hosting a Marketing Workshop\, virtually and in person\, for whomever would like to attend next Wednesday\, August 5\, 2020 from 11am to 1pm.\n\nAgenda:\n\n	SEO\n	\n		Best Practices - Targeting\, Demographics and Audience\n		How to quickly audit your website\n		Help increase Organic Traffic\n		How to utilize Keywords effectively\n		Planning and maintaining your content\n	\n	\n\n\n\n	Social Media\n\n	\n		Best Practices - Targeting\, Demographics and Audience\n		Planning your content\n		Boosting posts\n		Advertising\n	\n	\n\n\n\n	Creative\n\n	\n		Ensuring creative is consistent on all channels\n		Utilizing offers and ensuring the messaging and offers are consistent\n		Utilizing video\n		A/B testing creative along with messaging\n	\n	\n\nPlease RSVP to bbossuyt@poconos.org if you plan on attending in person COB on August 3\, 2020 so we can plan accordingly. Masks and Social Distancing will be practiced by all attendees. \n\n \nMarketing Workshop\n\nWed\, August 5\, 2020 - 11 AM - 1 PM (EST)\n\nVirtual Information:\n\n\n\nPlease join my meeting from your computer\, tablet or smartphone. \n\nhttps://global.gotomeeting.com/join/709805917\n\n\n\nYou can also dial in using your phone. \n\nUnited States: +1 (646) 749-3129\n\n\n\nAccess Code: 709-805-917\n\n\n\nMore phone numbers\n\nCanada: +1 (647) 497-9391\n\n\n\nNew to GoToMeeting? Get the app now and be ready when your first meeting starts: \n\nhttps://global.gotomeeting.com/install/709805917 \n\nIn Person Information:\n\nThe Lounge at the Baymont\n\n116 Turtle Walk Lane\n\nBartonsville\, PA 18321
X-ALT-DESC;FMTTYPE=text/html:<strong><span style="color:#323232\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:18.0pt\;">Stay Connected with Marketing Tips</span></span></span></strong><br />\n<br />\n<span style="color:#323232\;"><span style="font-family:arial\,sans-serif\;">Brian Bossuyt\, EVP/CMO\, from the Pocono Mountains Visitors Bureau is hosting a Marketing Workshop\, virtually and in person\, for whomever would like to attend next Wednesday\, August 5\, 2020 from 11am to 1pm.</span></span><br />\n<span style="color:#323232\;"><span style="font-family:arial\,sans-serif\;">Agenda:</span></span>\n<ul>\n	<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">SEO</span>\n	<ul>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Best Practices - Targeting\, Demographics and Audience</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">How to quickly audit your website</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Help increase Organic Traffic</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">How to utilize Keywords effectively</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Planning and maintaining your content</span></li>\n	</ul>\n	</li>\n</ul>\n\n<ul>\n	<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Social Media</span>\n\n	<ul>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Best Practices - Targeting\, Demographics and Audience</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Planning your content</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Boosting posts</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Advertising</span></li>\n	</ul>\n	</li>\n</ul>\n\n<ul>\n	<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Creative</span>\n\n	<ul>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Ensuring creative is consistent on all channels</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Utilizing offers and ensuring the messaging and offers are consistent</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">Utilizing video</span></li>\n		<li style="color:#323232\;margin-top:0in\;margin-bottom:0in\;margin-bottom:.0001pt\;"><span style="font-family:arial\,sans-serif\;">A/B testing creative along with messaging</span></li>\n	</ul>\n	</li>\n</ul>\n<span style="color:#323232\;"><span style="font-family:arial\,sans-serif\;">Please RSVP to </span></span><a href="mailto:bbossuyt@poconos.org?subject=Marketing%20Workshop%20Attending%20In%20Person%20" target="_blank"><span style="color:#2880BB\;"><span style="font-family:arial\,sans-serif\;">bbossuyt@poconos.org</span></span></a><span style="color:#323232\;"><span style="font-family:arial\,sans-serif\;"> if you plan on attending in person COB on August 3\, 2020 so we can plan accordingly. Masks and Social Distancing will be practiced by all attendees.&nbsp\;</span></span><br />\n&nbsp\;\n<p class="xmsonormal" style="margin-top:0in\;margin-right:0in\;margin-bottom:12.0pt\;\nmargin-left:0in"><strong><span style="font-size:18.0pt\;font-family:&quot\;Arial&quot\;\,sans-serif\;\ncolor:#323232">Marketing Workshop</span></strong><o:p></o:p></p>\n\n<p class="xmsonormal" style="margin-top:0in\;margin-right:0in\;margin-bottom:12.0pt\;\nmargin-left:0in"><span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#323232">Wed\, August 5\, 2020 - 11 AM - 1 PM (EST)</span><o:p></o:p></p>\n\n<p class="xmsonormal" style="margin-top:0in\;margin-right:0in\;margin-bottom:12.0pt\;\nmargin-left:0in"><strong><span style="font-size:14.0pt\;font-family:&quot\;Arial&quot\;\,sans-serif\;\ncolor:#323232">Virtual Information:</span></strong><br />\n<br />\n<span style="font-family:\n&quot\;Arial&quot\;\,sans-serif\;color:#323232"><strong><span style="font-family:&quot\;Arial&quot\;\,sans-serif">Please join my meeting from your computer\, tablet or smartphone. </span></strong></span><br />\n<a href="https://marketing.poconomountains.com/acton/ct/39456/e-01be-2007/Bct/l-tst/l-tst:4/ct9_0/1?sid=TV2%3A7isF1PuhP"><span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#2880BB">https://global.gotomeeting.com/join/709805917</span></a><br />\n<br />\n<span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#323232"><strong><span style="font-family:&quot\;Arial&quot\;\,sans-serif">You can also dial in using your phone. </span></strong><br />\nUnited States: </span><a href="https://marketing.poconomountains.com/acton/ct/39456/e-01be-2007/Bct/l-tst/l-tst:4/ct10_0/1?sid=TV2%3A7isF1PuhP"><span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#2880BB">+1 (646) 749-3129</span></a><br />\n<br />\n<span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#323232"><strong><span style="font-family:&quot\;Arial&quot\;\,sans-serif">Access Code:</span></strong> 709-805-917<br />\n<br />\n<strong><span style="font-family:&quot\;Arial&quot\;\,sans-serif">More phone numbers</span></strong><br />\nCanada: </span><a href="https://marketing.poconomountains.com/acton/ct/39456/e-01be-2007/Bct/l-tst/l-tst:4/ct11_0/1?sid=TV2%3A7isF1PuhP"><span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#2880BB">+1 (647) 497-9391</span></a><br />\n<br />\n<span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#323232">New to GoToMeeting? Get the app now and be ready when your first meeting starts: </span><br />\n<a href="https://marketing.poconomountains.com/acton/ct/39456/e-01be-2007/Bct/l-tst/l-tst:4/ct12_0/1?sid=TV2%3A7isF1PuhP"><span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#2880BB">https://global.gotomeeting.com/install/709805917</span></a><span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#323232"> </span><o:p></o:p></p>\n\n<p class="xmsonormal" style="margin-top:0in\;margin-right:0in\;margin-bottom:12.0pt\;\nmargin-left:0in"><strong><span style="font-size:14.0pt\;font-family:&quot\;Arial&quot\;\,sans-serif\;\ncolor:#323232">In Person Information:</span></strong><o:p></o:p></p>\n\n<p class="xmsonormal" style="margin-top:0in\;margin-right:0in\;margin-bottom:12.0pt\;\nmargin-left:0in"><span style="font-family:&quot\;Arial&quot\;\,sans-serif\;color:#323232">The Lounge at the Baymont<br />\n116 Turtle Walk Lane<br />\nBartonsville\, PA 18321</span><o:p></o:p></p>\n
LOCATION:Virtual Information: Please join my meeting from your computer\, tablet or smartphone. https://global.gotomeeting.com/join/709805917 You can also dial in using your phone. United States: +1 (646) 749-3129 Access Code: 709-805-917 More phone numbers Canada: +1 (647) 497-9391 New to GoToMeeting? Get the app now and be ready when your first meeting starts: https://global.gotomeeting.com/install/709805917 In Person Information: The Lounge at the Baymont 116 Turtle Walk Lane Bartonsville\, PA 18321
UID:e.1888.11003
SEQUENCE:3
DTSTAMP:20260520T102353Z
URL:https://business.carboncountychamber.org/events/details/2020-marking-101-workshop-hosted-by-the-pocono-mountains-visitors-bureau-11003
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